'Spread your love' by Hamed Kohan

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This is a great idea for 'Seoul Cycle Design' competition by Iranian Hamed Kohan.
The idea was shortlisted from over 3,000 participants. 

Liv Design love this idea and it opens the door to a multitude of ways to personalise your cycle, or maybe other means of transport. These cycle tyres feature a tread pattern of hearts. The competition was organised by Designboom and the Seoul Design Foundation.

Imagine if tyre makers went ahead with it? Add you logo to your company van perhaps? Personalise you car tyres with your name? We'll see what the future holds...

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